Scottish Fashion Awards 2011

Fashion show in Atrium

Scottish Fashion Awards, 15 June 2011

Client - Hartmann Media Ltd

Requirements

With an event that had strong image and a demanding clientele, Tessa Hartmann was looking for a venue that could intrigue and fascinate as well as being a spectacular backdrop and guarantee operational delivery. The venue was to accommodate 370 guests for a drinks reception, awards ceremony, dinner, fashion show and after show party. It also had to be flexible enough to give display space to sponsors and dramatic enough to give a great sense of drama and arrival.

Solution

  • Flambeaux, sculptures, red carpet, VIP arrival area and press mosh-pit outside
  • Pre-dinner drinks served on Floor 1 overlooking the Clyde and the Glasgow cityscape
  • Awards ceremony in the giant screen IMAX auditorium
  • 4 course gourmet dinner at 10-place round tables in the spacious Science Centre Atrium including mood lighting and themed table decorations
  • Catwalk fashion show amongst the tables in Atrium with full AV support and lightshow
  • After-show party in Clyde Suite and Street
  • Sponsor branding throughout the building

Results

  • Fabulous event recognised around the world as one of the key events in the global fashion calendar
  • Substantial PR coverage following the event due to press-friendly approach and VIPs in attendance
  • High levels of feedback to Hartmann Media regarding the success of the evening 

icon Scottish Fashion Awards 2011

 

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